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ExpertAdWords

Professional Google AdWords Advice

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Jon Pape

Work with a certified Google AdWords Professional to optimize your account. You owe it to your business.

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Effective Advertising Made Easy

You Owe It To Your Business!

Hi, my name is Jon Pape and I’d like to introduce you to my new service, Expert AdWords. I would personally like to professionally manage your AdWords Account so that you can A) stop wasting money and B) concentrate on your core competencies and make your business better.

A lot of small business owners are gambling with their AdWords account. They know that the internet is a great place to make money and that AdWords are cheap and effective, but they don’t really know how to make it work for their business. If you’ve just read the Google tutorials, or worse, you’re just trying to “wing it”, what your really doing, in essence, is learning to gamble, from the casino.

Get More Out Of Your Marketing Dollar

For less then the cost of hiring someone in-house to manage your AdWords, you can hire a professional who studies all the latest trends and developments. I’ll put your business first and painstakingly study the flow of traffic making sure your getting the most out of your marketing dollar.

Optimize Your Search Listing
So your Customers Can Find You!

With a Google listing receive a Google AdWord Account, you’ll be able to reach your customers at the process moment they’re looking for your products and services. When users search on Google, they’re demonstrating which products they’re interested in. With Google AdWord ads, your customers will see your ad next to relevant search results they’ve requested. In addition, your ads could also appear on relevant search and content sites within the Google Network. With Google’s precise targeting and your ability to control how much you’re willing to pay per click, the end result is a higher return on investment (ROI) for your advertising budget.

Stop Using the Shotgun Marketing Approach

Help Button

With Google AdWords, you only reach people interested in your products and services. That’s because your listing and ads only gets displayed to people seeking information related to the keywords chosen.

Choose Who Sees Your Ads

Your ads can appear on Google.com search results as well as the Google Network of search and content sites, which includes AOL, Amazon, MySpace, and the New Your Times. The Google Network reaches more than 80% of internet users worldwide. Whether you need to make contact with countless thousands or a select few, Google AdWords can reach them on a neighborhood, city, state, national, or global level.

AdWords even allows you to create your own customized target area by designating a geographic radius or boundary. And, should you need to advertise internationally, AdWords lets you target your ads in about 40 languages, throughout more than 190 countries.

Only Pay Google When People Click on Your Site

One reason AdWord ads have such incredible ROI (return on investment) is that your “I” is so little. You decide what you’re willing to pay for each click on your ad, and you place a limit on what you’d like to spend each day (there’s no minimum spending requirement). Your cost-per-click could be as low as 5¢. Here’s the best part you only pay Google when people click on your ad. That means you’re investing in definite leads, not hit-or-miss ads.

See What’s Working.

Unlike other advertising, you can do more than just put your AdWord ads out there, cross your fingers, and hold your breath. Instead, with online tracking tools, you can keep a close watch on the effectiveness to determine which of your ads are generating the most clicks and which are converting to sales, leads, sign-ups, downloads, or page views. And, your AdWord ads can be continually altered and refined to drive even better results.

What is the Benefit of AdWords?

More then likely, the only way your customers are going to find information about your business over the internet is if they either have your web site domain address or they search specifically for your business using the name and location. With several million sites being added daily, its incomprehensible that a small local site would have a clear voice amongst the clutter of the world-wide web.

Google AdWord allows you to promote, not just your name and your web site, but also, advertise your services and products to consumers interesting in purchasing.

benefits

For example, if your business is a restaurant and you have a little known private dining area you rent out, you could target people interested in renting banquet halls. In addition, you could focus more specifically and advertise to people looking for a space to have a wedding reception, a 50th anniversary party, sweet sixteen party, or a Bar Mitzvah. No longer are you advertising a product, but you have the opportunity to reach people interested in your service before they even realize they need it. Best of all, you can personalize the ads that the consumer will see in relationship to the product they need.

Let trained professionals plan and develop your marketing campaign. We will create a detailed list of ad groups that will maximize your advertising budget and link your ads to advanced tracking software that will show exactly where your traffic is coming from. A web site with no traffic is almost as useless as no web site at all.

Make it easy for individuals to find information about your business and get a leg up on competitors. Expand awareness by targeting activities for local consumers looking to make purchases that relate to your business. Create on-line coupons without the overhead of printing costs and materials. Run text ads on mobile devices, and give customers the option to view your mobile web site or call your business after clicking your ad.

The sky is the limit.

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